In a post on the halo.bungie.org forum, Matt Soell has responded to Jester's... ahem... question regarding why gaming magazines seem to get the bulk of the revelations and other juicy tidbits about Halo and other Bungie games.
In reply to Jester's suggestion that Bungie split the content between mags and fansites 50/50, Matt speaketh thusly:
I don't know if I could put a number on it, but I definitely agree that Bungie should seed the community with more goodies. That's going to be a big part of my job soon.
There you have it. Of course, I suppose the next issue will be which Halo site will get more Bungie goodies than the rest...